About Zoeta Dogsoul
Founded in 2018 in Chiang Mai, Thailand.
At Zoeta Dogsoul, we believe dog training is not about commands – it’s about connection. Since 2018, we’ve worked with over 1,000 dogs of all breeds, backgrounds, and behavioral challenges. What began as a passion project in the hills of Northern Thailand has evolved into a proven, intuitive training system rooted in empathy, emotional intelligence, and real-life trust.
We don’t rely on tools or techniques that overpower the dog – we build soul-level communication that makes leashes unnecessary.
We call this: Neurobond.
It’s the invisible thread that ties human and dog together through calm, clarity, and care.
Our approach combines:
And most importantly: Training as bonding.
Off-leash trust-building, even in high-distraction environments
Real-Life Recall – where the dog returns because of connection, not command
Trauma-informed behavior therapy, grounded in modern neuroscience
Socialisation and environmental balance, with over 2,000m² of free-roaming, leash-free space
Holistic boarding and rehabilitation, with full-time human-dog interaction
The Soul Behind the System
The training philosophy was developed by Sebastian Stroeller, a behaviourist with a deep understanding of canine psychology, communication patterns, and emotional logic. His approach has been refined over years of working hands-on with street dogs, aggressive cases, and misunderstood souls.
But the true management soul of Zoeta Dogsoul is Thangkwa.
Born and raised in Thailand, she holds this space with grace, care, and an unmatched ability to connect with both humans and dogs. Every dog that enters Zoeta Dogsoul feels the safety and groundedness she brings.
What We Stand For
- Trust over Tools
- Freedom through Relationship
- Leadership by Nature, not Dominance
- Deep Emotional Bonds that don’t require words
- Energy First. Everything else follows.
We’ve trained hundreds of families, supported behavioural rehab cases from around the world, and built a living, breathing community of dogs and humans who learn to feel safe again.
Our system works.
And more than that – it heals.
This is not obedience training.
This is relationship transformation.
This is Zoeta Dogsoul.
🔍 Looking to go deeper into dog training?
Use these categories to explore targeted guides and articles on canine behavior, nutrition, obedience, entertainment, and more.
